Case Study: Brand Identity Photography for Heslor Group
- KG
- 7 days ago
- 1 min read
Updated: 5 days ago
Case Study: Brand Photography for Heslor Group
Client: Heslor Group
Services: Brand Identity Photography, Professional Portraits
Location: Birkenhead, Wirral
Sector: Property Development, HMO Investments
Capturing Confidence: The Brief
In 2022, Jack Heskin-Taylor and Tom Boaro—co-founders of Heslor Group, a growing property development company—got in touch. They needed professional brand photography that would help them present themselves as serious, credible, and worthy of investment.
Their goal: create a strong visual identity to use across their website, LinkedIn profiles, and marketing materials, to make a solid first impression with potential investors and partners.
The Setting: A Gutted House in Birkenhead
We met at one of their very first HMO projects—a stripped-back house mid-renovation in Birkenhead, Wirral. The bare brick walls had exactly the kind of raw, authentic texture that worked perfectly for the portraits. They gave the images a professional yet grounded feel.
The Process: Planning for Versatility
We planned a range of setups so the final images could work across different platforms and uses—hero images for the website, LinkedIn headshots, social media storytelling.
The Results: Lasting Visual Impact
Almost three years later, those images are still working hard for Heslor Group. They’re being used consistently across their digital channels, helping Jack and Tom present themselves with confidence, clarity, and professionalism.
🎯 Key outcomes:
A consistent, professional visual identity
Investor-ready brand presence
Versatile images for multiple platforms
Want to see the results?
Check out their site here: https://www.heslor.com And if you’re growing your own business and need brand images that really represent you—let’s talk: kristygarland@gmail.com
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